Category Archives: retail

First Apple Watch displays go live in Australian retail stores (Photos)

Screen Shot 2015-04-09 at 7.45.55 PM CCL2OoJUAAIKlvD CCL5NmQUkAA5PWL

While most are still waiting for the clock to strike April 10th, Apple Stores in the eastern part of the world have started opening their doors to Apple Watch appointments and potential buyers. Images posted to Twitter and Instagram show lines of customers waiting outside of stores to get their hands on the Apple Watch.

Photos of Apple Stores in Australia show lines full of customers as well as media crews looking to report on the launch. In Japan, Apple Stores have yet to open their doors to customers, but considerably long lines have already formed outside.

Customers who visit any Apple Store will be able to try an Apple Watch. While Apple prefers that customers make an appointmentthey are not required. Walk-ins will also be accepted, although as these images show, there could be a relatively long wait. You can read our FAQ regarding the Apple Watch retail process here.

As far as 12-inch MacBook retail availability stores, Australian customers report that most stores do not have any in-stock and some aren’t expecting any for 1-2 weeks. Although that could end up being different in the United States, we’ll have to wait and see.

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Instagram Photo


Filed under: Apple Watch Tagged: Apple, Apple watch, images, photos, retail, Watch

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Apple to open its second retail store in Hangzhou, China on April 24

Opening of the first Apple Store in Hangzhou

Opening of the first Apple Store in Hangzhou

Apple opened its first retail store in Hangzhou, China back in January, and now the company has announced plans for a second. Apple says the store will be located at 701 Fuchun Road in the Jianggan District. The store will open at 9:00AM local time on April 24th, which also happens to be launch day for the Apple Watch.

Apple has promised to expand its retail presence in China to at least 40 locations. Tim Cook has said in the past that China is a “key” market for the company, while retail head Angela Ahrendts has said that China is one of her key factors relating to Apple being a successful retail company.

Apple opened 5 new retail stores in China during the first two months of 2015, with more planned. Today’s announcement of a second store in Hangzhou comes at a monumental time in Apple’s history with the impending launch of the Apple Watch. The store will be located in the MixC shopping mall and will open April 24th.


Filed under: AAPL Company Tagged: Angela Ahrendts, Apple, Apple Store, china, hangzhou, retail

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Apple to open its second retail store in Hangzhou, China on April 24

Opening of the first Apple Store in Hangzhou

Opening of the first Apple Store in Hangzhou

Apple opened its first retail store in Hangzhou, China back in January, and now the company has announced plans for a second. Apple says the store will be located at 701 Fuchun Road in the Jianggan District. The store will open at 9:00AM local time on April 24th, which also happens to be launch day for the Apple Watch.

Apple has promised to expand its retail presence in China to at least 40 locations. Tim Cook has said in the past that China is a “key” market for the company, while retail head Angela Ahrendts has said that China is one of her key factors relating to Apple being a successful retail company.

Apple opened 5 new retail stores in China during the first two months of 2015, with more planned. Today’s announcement of a second store in Hangzhou comes at a monumental time in Apple’s history with the impending launch of the Apple Watch. The store will be located in the MixC shopping mall and will open April 24th.


Filed under: AAPL Company Tagged: Angela Ahrendts, Apple, Apple Store, china, hangzhou, retail

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Angela Ahrendts to retail staff: Encourage customers to buy Apple Watch & MacBook online

apple-watch-macbook

Apple may be revamping its storefronts to promote the Apple Watch, but it won’t be encouraging you to buy one there. Retail head Angela Ahrendts has sent a memo to Apple Store staff asking them to suggest customers use the online store to order both the Apple Watch and 12-inch MacBook. The memo reportedly reflects the fact that store inventory of both products will be very limited when the MacBook goes on sale on Friday and the Apple Watch follows two weeks later.

Ahrendts’ two-paragraph memo aims to put a positive spin on the fact that many customers are likely to be disappointed when trying to purchase the new products, suggesting that pointing them to online purchase will “make their day” … 

Ahrendts acknowledges that most customers are used to buying products in Apple Stores, and that shifting sales to the online store will require a “significant change in mindset.”

Get in line online

The days of waiting in line and crossing fingers for a product are over for our customers. The Apple Store app and our online store make it much easier to purchase Apple Watch and the new MacBook. Customers will know exactly when and where their product arrives.

This is a significant change in mindset, and we need your help to make it happen. Tell your customers we have more availability online, and show them how easy it is to order. You’ll make their day.

The memo was obtained by Business Insider, whose source also told them that U.S. store pickup of the Apple Watch will be discouraged when making pre-orders online, and will not be available at all in the UK.

Retail staff were also sent preview images of the in-store Apple Watch display cabinets, with the watches beneath sheets of glass–the main one an image we first showed you last month.

display

We’ve collated everything you need to know about trying on, reserving and buying an Apple Watch in our FAQ. The memo can be seen below.

memo


Filed under: Apple Watch, Mac Tagged: Angela Ahrendts, Apple Inc, Apple Retail Store, Apple Store, Apple Store Online, Apple watch, MacBook, retail, retail store

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German Apple Stores drop most carriers, iPhones & iPads available on Deutsche Telekom only

deutsche-telekom

German Apple Stores have dropped Vodafone and O2 contracts for both iPhones and iPads, offering them only with Deutsche Telekom contracts or SIM-free. The change affects only post-paid contracts: pre-paid SIMs remain available on Vodafone.

The change in policy was reported by Teltarif and confirmed to us by two different Apple Stores in the country.

Customers wanting service with other carriers can still buy them from Vodafone and O2 — the new policy applies only to iOS devices sold in Apple’s own retail stores.

Germany has been confirmed as one of the first-round markets for the Apple Watch. Tim Cook last month met with German Chancellor Angela Merkel, discussing data privacy, security, net neutrality, education and environmental protection.

German Apple Stores launched an iPhone trade-in program for customers looking to save money and upgrade to new devices almost a year ago.


Filed under: AAPL Company, iOS Devices Tagged: Apple, Apple Retail Store, Apple Store, Apple watch, carriers, contracts, Deutsche Telekom, E-Plus, Europe, German, German Apple Stores, Germany, iPads, iPhones, O2, partners, retail, sales, SIM-free, Stores, unlocked, Vodafone

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Apple Watch FAQ: preorders, try-on appointments, availability – what you need to know

Watch3

With just over a week before Apple Watch previews and reservations kick off in Apple retail and online stores, there are a few things to keep in mind if you’re planning on purchasing the device in the early weeks of availability.

Apple is making big changes to its retail sales process with a completely new approach to in-store demos for what is the company’s first product to cross over into the fashion world. There has been a lot of news surrounding Apple’s reservation and in-store sales experience for Apple Watch, so we’ve put together a concise list of FAQ’s for everything you’ll want to know for launch this month.

When do Apple Watch preorders start?

-On April 10 you can begin making try-on appointments & reservations.

Where can I buy the Apple Watch?

-In addition to the Apple Store, the Apple Watch will be available to preview and try on starting April 10th at Galeries Lafayette in Paris, Selfridges in London, and Isetan in Tokyo. Starting April 24th, the Apple Watch will also be sold at Colette in Paris, Dover Street Market in London and Tokyo, Maxfield in Los Angeles, and The Corner in Berlin.

How do I make an Apple Watch try-on appointment?

-Try-on appointments can be made through Apple.com or the Apple Store app starting April 10.

Are appointments required to try-on Apple Watch?

-Encouraged, but not necessary. Walk-ins will join the normal queue.

How do I preorder Apple Watch?

-Apple has a new reservation system for reserving your watch to pickup in stores. You’ll be able to try-on the watch you order and compare it to others before buying, but going this route guarantees the watch you want will be available when you get there. You can alternatively order the Watch online for shipment to your home. Reservations and online orders start April 10, and pickups and deliveries will start April 24th.

Can someone else pick up my Apple Watch?

Yes, but you’ll have to specify the name of another person that will pickup the product when completing the online reservation.

When will Apple Watch be available in stores?

-Retail, online and pickups begin April 24th.

Can I buy Apple Watch without an appointment or pickup reservation?

-Probably not. Apple Watch stock will be limited at launch and most stores will reserve stock for those picking-up or coming in for a try-on appointment.

Watch1Can I try on any Apple Watch?

-Apple has try-on tables & cases w/ Sport and Watch models, gold Edition models get a special try-on area and private appointment (see below).

Where will the gold Apple Watch Edition be available?

-The gold Watch Edition will only be in stock at high-traffic flagship locations at launch, but it will roll out gradually to all stores. Online orders will be available and can be shipped to stores without stock for pickup.

How do I preorder the gold Apple Watch Edition?

-You can setup a try-on appointment for stores with stock, or order online. Apple is giving special treatment if you’re interested in the $10k+ Watch Edition including no lines, private 1-hour appointments in-store, and courier-to-store service for online orders.

How many Apple Watches can I buy?

-Like other Apple product launches, we’re hearing Apple will limit the number of units customers can buy during the initial launch. It sounds like it will vary by store depending on size and demand, but you should expect Apple could limit your purchase to 1 or 2 units from each collection.

How do I size Apple Watch?

-Apple has an official strap sizing guide here and a tool for comparing face sizes here. The Watch comes in 38mm and 42mm case sizes, and the various collections have different strap sizes. For the cheapest Apple Watch Sport models, you’ll get both available strap sizes in the box. You’ll need to decide between sizes for other bands.

Will Apple Watch accessories be available at Apple Stores?

-Apple will have bands to buy online and in-store ranging from $49 to $449. There are also many third-party accessories arriving in the coming weeks through other retailers.

Does Apple Watch have an AppleCare warranty?

-Like Macs, iPhones, and iPads, Apple Watch will come with complimentary AppleCare telephone support for 90 days in addition to a 1-year limited warranty on your hardware.

You’ll have the option to upgrade the Sport and Watch collections to 2 years of coverage for the Sport and Watch collections. Apple hasn’t yet announced pricing.

The pricey $10K+ Apple Watch Edition models will come with a complimentary 2 years additional warranty and 24/7 technical support.

AppleCare+ (which includes 2 incidents of accidental damage not covered by warranty) will be available bringing total coverage to 2 years for the Apple Watch and Apple Watch Sport, and 3 years for the Apple Watch Edition.


Filed under: AAPL Company Tagged: Apple, Apple watch, Appointments, availability, FAQ, how to, pickup, preorder, reserve, retail, try-on

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