New photos that reportedly show the front panel of a next-generation iPad Air have surfaced. Originally shared by One More Thing, the front panel appears to have an integrated display. This notable change could result in an even thinner iPad Air, or leave room for Apple to rework the hardware and add additional components.
According to One More Thing, these picture came from a “trusted Dutch source with connections in China.” The leaked photos arrive just days after a rumored iPhone 6 front panel surfaced. The iPad Air is already a very thin and sleek device, but thinner is better right?
There’s no way to tell if these are parts that legitimately belong to the next iPad Air. It’s definitely possible that they are just elaborate clones, but One More Thing seems to be confident in their source and has decent track record of reliable Apple rumors. We won’t know for sure until later this year when Apple’s next generation iPad Air is rumored to launch alongside a massive Q3 rollout.
Filed under: AAPL Company Tagged: Apple, china, front panel, Handhelds, iPad, ipad air, iPad Air 2, iPhone, iPhone 5, Smartphones
As highlighted by Fortune, analysts’ consensus on iPad sales for last quarter suggest that iPad sales will actually decline year-over-year by about 0.7%. Although the expected decline is small, this would represent a big shift in iPad momentum, especially since Apple saw a strong increase in sales for the holiday quarter, going from 22.9M units in the previous year to 26M this year.
If iPad sales have fallen, it wouldn’t be because of different market conditions to last year. Apple introduced the iPad Air at the end of 2014 around a year from the introduction of the iPad 4 at the end of 2012. Last year, Apple dropped the price of the iPad Mini a modest $30 while also introducing the highly anticipated retina iPad Mini. In 2012, it introduced the iPad mini. The product cycles are similar, so the decline isn’t due to any artificial inflation of sales last year.
Apple has also been pretty aggressive in price drops on the iPad line, with $50 markdowns being about the norm (currently at Best Buy) as well as expanding TD-LTE support to China in March. Apple also began selling refurbished retina iPad Minis in its Apple Store yesterday, though it is probably too late to make any mark on the current quarter.
The consensus across all analysts polled is 19.3 million sales, compared to 19.5 million in the same quarter in 2013. As usual, amateur analysts are slightly more optimistic than the professionals, but not by much. The difference between both groups is only 200,000 units.
At the extremes, Asymco’s Horace Dediu expects sales of 21.8 million and Braeburn Group’s Matt Lew estimates just 15 million unit sales. Even if sales reach the top end of the estimates, growth will still have substantially slowed compared to 2012 to just 10%. By comparison, the Q2 2013 quarter saw 55% growth. The change in growth rates over such a short space of time is a little concerning.
Having iPad sales peak at a time when Apple released two major updates to the iPad line (the Retina Mini and the iPad Air) does not paint a good outlook for the product’s future. Apple will report its actual iPad sales in its earnings call on April 23rd.
Filed under: AAPL Company, iOS, iOS Devices Tagged: Apple, Asymco, business, fortune, Horace Dediu, iPad, iPhone, sales
Nowhereelse.fr has commissioned designer Martin Hajek to mockup the iPhone 6, using the most recent leaks about the upcoming device.
The renders, shown above, use the supposed iPhone cases pictured on Wednesday and leaked schematics from late March to envisage the look of the future iPhone. Naturally, the most striking change is the display, stretching almost edge-to-edge.
Going to an edge-to-edge screen (thereby minimizing the width of the size bezels) means that the physical dimensions of the phone will not get much bigger than the current iPhone 5s design, despite the significant screen-size increase from 4 to roughly 4.7 inches diagonally.
The renders also demonstrate the repositioned sleep/wake button, which is located on the right side in this interpretation. As expected, the renders also show a dramatically thinner profile, expected to be about 20% thinner than the current generation of iPhone.
The back of the device is also visible, ditching the two-tone design used on the iPhone 5 and 5s. If these renders turn out to be accurate, the iPhone 6′s rear will look like one piece of metal with two small ridges on the top and bottom of the backplate.
Filed under: AAPL Company, iOS, iOS Devices Tagged: Apple, Handhelds, iPhone, iPhone 5, iPhone 6, Martin Hajek, Rendering (computer graphics), Smartphone
Today Square Enix Montreal released a mobile version of the popular Hitman franchise responsible for a handful of critically acclaimed releases on consoles and PCs over the last decade. The iOS spin-off called Hitman Go sees players taking control of the franchise’s main character, hitman Agent 47, but the gameplay is a completely new twist on what we’ve seen from Hitman games in the past.
In the mobile game, you’ll still have to sneak your way through environments using disguises, distractions, and find secret areas and hiding spots to get to your target and complete a hit, but this time you’ll be doing so with turned-based puzzle/strategy gameplay on your iPhone or iPad.
With Hitman GO, you’ll experience:
• Challenging puzzles that put your assassination skills to the test
• Beautiful scale model-style visuals
• Environments with secret passageways and off-limit areas
• Agent 47’s tools of the trade: Distractions, disguises, hiding spots, sniper rifles and even the iconic Silverballers
• Different enemy types with unique and deadly behaviours
• Different ways of completing each level, silently or forcefully
Hitman Go is available for $4.99 on the App Store now.
Filed under: Apps Tagged: app, App Store, gameplay, Hitman, Hitman Go, iOS, iPad, iPhone, Montreal, Square Enix, Strategy, turn-based